I love their sound... It's just kind of mysterious. It was the guitar at the start which captured my attention because it had that cool indie sound about it where you just follow it without really know where it's going. I love the vocals... The female one's are quite homing whereas the male one's ground you in the track solidly, so you feel as easy as the song feels as the two parts mix together. It has a slight distant feel to it throughout yet, the listener is never forgotten because the melodies move and grow in a way which is pleasant to the ear. I just think it has a really edgy and new sound, which I know is getting more and more popular in the industry at the moment. I love the image of the band too. I don't know to describe it to you... I just think they sound and look like what Tumblr loves. A bit of Indie, bit of Hipster but over all, just proper good.